ACTION Conference 2016

November 5th, 2016

The Ron Joyce Centre

Burlington, ON

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About ACTION

ACTION is an initiative spearheaded to develop entrepreneurial capabilities and attitudes within a diverse audience. We will provide a framework to venture creation that will allow individuals, regardless of their discipline, to leverage what they have learned through work and education, generate ideas, and scale their solutions. While ACTION is focused on technology commercialization, it is by no means limited to it. True innovation is not sequestered, and often the ideas with the greatest impact are cross- disciplinary in nature. It is our hope to bring a wide variety of people together, have them make connections, and inspire them to go out and disrupt the status quo.

The Workshops

Prospective interactive, hands-on workshops for this year's conference

  • Becoming Iconic (Keynote)
  • Global Trends in Entrepreneurship (Keynote)
  • See You in the Future: Entrepreneurs in the Age of Machines (Keynote)
  • Street-Tested Design: Design in the Real World
  • Accessing Angel Capital in Canada
  • Customer Development and Validation
  • Kickstart Ideas: How to Create, Evaluate, and Optimize Ideas for Success
  • Tax Considerations for Entrepreneurs
  • Qualitative Selling: Using Diagnostic Tools to Develop Buyers' Journeys
  • Becoming an Entrepreneur: Learning and Discovery Paths
  • Scaling a Business Over its Lifecycle
  • Crafting Effective Patents
  • The Startup Pitch: A Proven Formula to Win Funding
  • Incubators and Accelerators: A Reality Check
  • Preparing for Investors: Due Diligence for Entrepreneurs
  • Starting Up: Year One (Five Important Items to Do in Your Company's First Year)
  • Get Inside Your Customers' Heads: Developing a Value Proposition that Really Connects
  • Customer Acquisition and Growth
  • Social Capital: The Third Type of Capital
  • Primary Market Research: Understanding the Voice of the Customer

The Agenda

Prospective Timetable for the conference

  • 8:00 am

    Breakfast and Registration Check-In

  • 8:50 am

    Opening Remarks

  • 9:00 am

    Opening Keynote Address (Auditorium)

    • Becoming Iconic -- Gerald Weiner, CEO at Landmark Canada
  • 10:10 am

    Experiential Breakout Session 1

    • Starting Up: Year One (Charles Mire)
    • Kickstart Ideas: How to Create, Evaluate, and Optimize Ideas for Success (Carol Chong and Laurie Thompson)
    • Primary Market Research: Understanding the Voice of the Customer (Gary Svoboda)
    • Social Capital: The Third Type of Capital (Donald Steiny)
    • Street-Tested Design: Design in the Real World Part 1 (Sina Afshani)
    • Customer Acquisition and Growth (Grover Righter)
    • Qualitative Selling: Using Diagnostic Tools to Develop Buyers' Journeys (Peter Evans)
    • Accessing Angel Capital in Canada (Gerard Buckley)
    • Preparing for Investors: Due Diligence for Entrepreneurs (Don Magie)
  • 11:10 am

    Mid-Morning Stretch and Refreshments

  • 11:30 am

    Experiential Breakout Session 2

    • Tax Considerations for Entrepreneurs (Mustafa Dossajee)
    • Crafting Effective Patents (Steve Leach)
    • Customer Development and Validation (Michelle Caers)
    • Street-Tested Design: Design in the Real World Part 2 (Sina Afshani)
    • Incubators and Accelerators: A Reality Check (Cris Jucan)
    • Get Inside Your Customers' Heads (Ron Neumann)
    • The Startup Pitch: A Proven Formula to Win Funding (Chris Lipp)
    • Scaling a Business Over its Lifecycle (Randall Howard)
    • Preparing for Investors: Due Diligence for Entrepreneurs (Don Magie)
  • 12:30 pm

    Networking Lunch

    • Global Trends in Entrepreneurship -- Yossi Feinberg, Professor at Stanford University's Graduate School of Business
  • 2:00 pm

    Experiential Breakout Session 3

    • Starting Up: Year One (Charles Mire)
    • Kickstart Ideas: How to Create, Evaluate, and Optimize Ideas for Success (Carol Chong and Laurie Thompson)
    • Primary Market Research: Understanding the Voice of the Customer (Gary Svoboda)
    • Social Capital: The Third Type of Capital (Donald Steiny)
    • Street-Tested Design: Design in the Real World Part 1 (Sina Afshani)
    • Becoming an Entrepreneur: Learning and Discovery Paths (Yossi Feinberg)
    • Customer Acquisition and Growth (Grover Righter)
    • Qualitative Selling: Using Diagnostic Tools to Develop Buyers' Journeys (Peter Evans)
    • Accessing Angel Capital in Canada (Gerard Buckley)
  • 3:00 pm

    Nutrition Break

  • 3:20 pm

    Experiential Breakout Session 4

    • Tax Considerations for Entrepreneurs (Mustafa Dossajee)
    • Crafting Effective Patents (Steve Leach)
    • Customer Development and Validation (Michelle Caers)
    • Street-Tested Design: Design in the Real World Part 2 (Sina Afshani)
    • Incubators and Accelerators: A Reality Check (Cris Jucan)
    • Get Inside Your Customers' Heads (Ron Neumann)
    • The Startup Pitch: A Proven Formula to Win Funding (Chris Lipp)
    • Scaling a Business Over its Lifecycle (Randall Howard)
  • 4:30 pm

    Closing Keynote Address (Auditorium)

    • See You in the Future: Entrepreneurs in the Age of Machines -- Grover Righter, Chief Scientist and CEO at Lever 10
  • 6:30 pm

    Downtown Meetup and Party

The Speakers

Confirmed experts so far. Please check back as we continue to finalize our speaker line-up.

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Pricing

Flexible pricing for your learning needs

What the registration fee includes:

  • All-star speaker and facilitator line-up from across Canada and Silicon Valley
  • Hands-on, experiential learning sessions on practical startup skills
  • Breakfast, networking breaks, and lunch
  • Networking and mentorship opportunities with industry leaders and fellow attendees
  • Shuttle service from McMaster University and surrounding GO Stations (Hamilton, Burlington, Appleby)
  • On-site parking
  • Access to conference materials (even those of sessions you did not attend)
  • Access to the ACTION Alumni network
  • Access to Startup Space presented by Innovation Factory and The Forge

Student

$120/ Per Ticket

Startup

$140/ Per Ticket

Professional

$175/ Per Ticket

"The ACTION conference was a great opportunity to network with industry leaders in Ontario. I especially enjoyed the speakers who described their unique paths to success. ACTION really opened my eyes and provided me with entrepreneurial skills to approach the many opportunities to innovate within my field of medicine. This conference was a great experience, and I am looking forward to participating again next year!"

Ilya Mukovozov, MD-PhD Candidate at University of Toronto

The hardest things to learn are the things you don't even know you're oblivious to. Action taught me a lot, but there is one thing I can say topped the rest. For me, I found that I didn't understand the true value of Networking. Everyone tells you how important it is, and ok, so you spend some time here and there working on it. But you don't really get why people say Networking is important until you meet the right person, and that connection leads to something huge. Then you understand why people say Networking is important. I met the right people at Action, and everything changed after that.

Jonah Tassie, CEO and Co-Founder at Grand River Business Intelligence

“Every once in a while you’ll have an experience that is able to expand the very framework which constructs your view on how to approach your future aspirations. Today’s conference was undoubtedly one of such experiences. From the well-assembled keynotes and workshops to the wide range of networking opportunities, I’d have to say that this was one of my favourite experiences of this year. I leave here today with something far greater than a collection of useful bits of knowledge - I leave with a sharper focus on my goals and useful resources for my journey as an entrepreneur.”

Matt Bury, Senior Executive Secretary at Local 216

Conference Venue

The Ron Joyce Centre

4350 South Service Road, Burlington, ON L7L 5R8, Canada.

1-905-525-9140.

The Organizers

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Nikolaus Jewell

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Andrew Scullion

Website Coordinator

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Nik Ljiljanic

Marketing Manager

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Daniel Dinizo

Marketing Coordinator

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Jonsson Liu

Social Media Coordinator

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Philip Zimny

Quebec Relations Coordinator

FAQ

Common questions and answers about the conference

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